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The Beginner’s Guide to Google Data Studio

Reporting never seems to be an easy task.In fact, most marketers cringe just at the thought of it.As clients continue to grow, so does the sophistication of their reporting needs.If...

Google Analytics Shifts More Data Privacy Control to Marketers

Google Analytics announced new data privacy settings that gives additional data collection control to marketers.Against the backdrop of multiple data privacy violation lawsuits against tech companies and increasing government regulations...

41% of Google’s First Page Contains Links to Google Products

Results of a recent study show nearly half of listings on the first page of search results are made up of links to Google products.Those numbers create some concern that...

The Most Influential Women on Instagram

Nowadays, Instagram is one of the biggest and most successful social media networks in the world with more than 1 billion active monthly users online.The platform has also become a...

10 On-Site Technical SEO Factors to Assess in an SEO Audit

Technical SEO is incredibly important. You need a strong technical foundation in order to be successful.It is a necessity and not optional.There are also some who believe that it’s more...

Link Profile Audit: 28 Things to Check

Performing a link profile audit is a critical part of any SEO endeavor.Regular link profile audits can help you identify negative SEO link attack attempts, assess penalties, and remove bad...

Mobile App Usage Growing as Users Spend 3 Hours Per Day in Apps

People are downloading more apps, adopting new apps at a faster rate, and spending more time within apps according to data from a new report.App Annie published a comprehensive report,...

9 Major Issues to Monitor in an SEO Audit

Monitoring ongoing website changes is critical.If you make sweeping changes that have disastrous consequences later, you want a paper trail you can go back to.Either emails or ongoing spreadsheet tracking:...

10 Website Content Factors You Must Check During an SEO Audit

Creating content that is valuable and provides unique insights is a challenge.Not only that, but you also cannot expect to create a single method for content creation that is adaptable...

A Complete Guide to Google Analytics

Peter Drucker once said, “If you can’t measure it, you can’t improve it.”Without data, it is impossible to show what affect your SEO strategies are having.Tracking performance and progress makes...

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11 Simple Facebook Ad Tips to Drive More Conversions

Facebook Ads is easily one of my favorite platforms to run ads across the entire customer journey.There are so many targeting options and...

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