Shopify Makes it Easy to Market to Specific Countries

Shopify is making it easier to optimize ecommerce stores for international markets all from a single Shopify site.Up until now, if a business wanted to reach a global market, they’d...

Google Consolidates Smart Display & Standard Display Campaign Creation

Google Ads announced that it will consolidate Smart display and Standard display campaign options.What’s Changing For Advertisers?Google’s announcement notes that advertisers will still be able to use manual or automated...

LinkedIn Pages Can Now Publish Long-Form Content

LinkedIn’s new Articles For Pages gives companies the ability to publish long-form content for the first time, rather than being restricted by a character count.In addition, company pages are getting...

YouTube Brings Desktop Analytics to Mobile

YouTube is bringing more analytics reports to mobile that were previously only available on desktop, which includes data about traffic sources and revenue.Creators can now stay informed about their earnings...

We Analyzed 88 Google Ranking Factors & Here’s What We Found [Ebook]

Google says its algorithm takes more than 200 signals into consideration when ranking webpages.But Google doesn’t list all of those 200+ ranking factors. Not anywhere.And most of those who claim...

Do Prominent Lead Gen Forms Impact SEO?

In a Google Webmaster Office Hours Hangout, Google’s John Mueller was asked whether a call to action placed at the top of the page and above the main content would...

YouTube Expands Community Posts to More Creators

YouTube is lowering the eligibility criteria for community posts, which will give many more creators access to a tool to better connect with their audiences.Previously, YouTube channels had to have...

What’s Driving Google’s Title Tag Rewrites?

What are the real reasons Google is rewriting title tags? What technology is powering these article rewrites and what does it mean for how publishers and search marketers write title...

Facebook Reports Increase in Use of Digital Tools Among SMBs

Facebook reports the amount of small businesses using digital tools has increased globally, rising from 81% to 88% in the past six months.The adoption of digital tools has surged during...

Facebook Creates New Ways For SMBs to Access Funding

To help diverse businesses and address cash flow needs, Facebook is introducing ways to access funding and get connected with business resources and networking groups.Many small businesses are still struggling...

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11 Reasons Why You Should Use a Docuseries in Your Content...

A docuseries can play a vital role in your content strategy. Here are 11 reasons why.The post 11 Reasons Why You Should Use...

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