LATEST ARTICLES

How to Use Search Operators for SEO

Google published an Advanced SEO Help page about using Google search operators to debug a website.Google search operator search results are not tied to Google’s regular ranking algorithm and the...

Google’s 5 Best Practices For Optimizing Deal Pages

After making deal pages free for all ecommerce stores, Google offers six best practices to optimize the pages for search results.In case you missed it, Google announced yesterday that deal...

Google Expands ‘About This Result’ With Info On Ranking Factors

Google is expanding the ‘About This Result’ panel with information about what factors went into ranking a page in search results.Starting today, when viewing an About This Result panel, searchers...

Akamai Outage Pulls Major Sites Offline Globally

An outage at Akamai turned the lights off at the websites of many of the world’s biggest and most important sites Thursday morning, rendering them completely unreachable.There were no messages...

Keep Redirects Live For One Year

Google’s Gary Illyes advises keeping redirects in place for at least one year in order to ensure ranking signals are passed permanently.While Google has previously recommended keeping redirects live for...

How Long to Re-rank a Rehabilitated Website

A fascinating discussion in a Google Office Hours hangout on how long it takes to re-rank a site that had previously hosted low quality content. Google’s John Mueller answers how...

5 Ways to Take Your Small Business Marketing to the Next Level

Here are five reasons a small business owner should consider partnering with a marketing agency:1. Free Up Valuable Time & Resources for the BusinessThe CallRail survey revealed that the two...

LinkedIn Offers Free Marketing Certification Program

LinkedIn is now offering a free marketing certification program that anyone can take to become an accredited LinkedIn marketing expert.This program is for professionals who want to show that they...

Google’s New 3-Strike Policy – The Checks & Balances

Google announced a 3-strike policy, which would effectively suspend ad accounts that have received repeated violations.The new policy was met with concern from advertisers as the system incorrectly flags ad...

How to Understand User Behavior With Google Analytics

Google Analytics is a powerful tool that can give you a great number of insights into your users, their journey through your website, and how your marketing efforts translate into...