LATEST ARTICLES

The Top 15 Tools for Managing Social Media Accounts

Managing social media takes more than 15 minutes a day. This is true whether you work for an agency or brand, or you own your own business.The need...

Microsoft Edge adds Safari’s ITP rules so the video, comment embeds on your site...

Microsoft’s Edge announced on Twitter Friday that an implementation of Safari’s Intelligent Tracking Prevention (ITP) is now shipping in its staging (Canary) nightly build for minor tweaks before going into...

Snapchat’s New Ad Unit Prompts Users to Call or Text Businesses

Snapchat is launching a new ad unit that, rather than linking to a website, directs users toward calling or texting a business.The new Swipe Up to Call ads work exactly...

Social shorts: Facebook launches Pinterest lookalike app, Instagram tests ‘Latest Posts’ feature, Snapchat could...

This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get...

Twitter Makes it Easier to Append Tweets to Other Tweets

Twitter makes it easier to stitch tweet threads together by quickly adding a new tweet to an old tweet.Now, users can continue tweet threads right from the compose menu. Previously,...

Wipro Digital buys customer experience firm Rational Interactive

Wipro Digital, the digital business unit of the global IT company Wipro Limited, has acquired Rational Interactive, a full-service digital customer experience company. Rational Interactive will continue to grow and...

New Conversion Actions in Google Ads & This Week’s Digital Marketing News [PODCAST]

On the latest episode of Marketing O’Clock, Jess Budde, Greg Finn, and Christine “Shep” Zirnheld are talking presidential meme campaigns, Valentine’s Day faux pas, and the creepy ransom notes some...

Soapbox: Hyper-personalization is a value exchange for millennials

Brands today are clamoring to develop personalized experiences, customized products and individualized recommendations. And rightly so. Consumers are prepared to trade off a valuable asset in exchange for their personal information. In particular,...

How to Set up Your Channel

YouTube single-handedly changed the way that we consume content.We’ve all heard of the hundreds of hours of content uploaded each day on YouTube, and the billions of hours watched every...

3 Alternative Link Building Tactics to Use Now

You already know some of the most common ways to build links:Unfortunately, most of these are either too expensive, too time-consuming, or too saturated.Instead, tap into these three...